Using Google’s Traffic Estimator to Maximize Adsense Earnings

Thursday, September 4th, 2008 | Blogging Tools, Make Money Online with 20 Comments

I’m sure a majority of webmasters and bloggers use or used Adsense at some point in time. And if you make a decent earning from it or if you barely make anything, wouldn’t you want to know which keywords would maximize your earnings the most? But more importantly, focus on the best paying ones? Well, try Google’s Traffic Estimator and it’ll help you with some high paying targeted keywords.

If you have a niche site then this should be a lot easier to do, especially since you have a majority of keywords you know you want to use before hand. For instance, if you have a Make Money Online blog, your main keyword should be “make money online” right? And when you write posts, I’m sure you include that particular term quite a few times.

Let’s use that as our example.

First, go to Google’s Traffic Estimator and type in various keywords that you usually use or are thinking about using. I typed in “make money online”, “making money online” and “earn money online” as you can see in the screenshot below (you can click on the image to see the full-screen). You can also set the options for different currencies, regions, etc.

Google Traffic Estimator

This tool is actually used for people that use Adwords and spend money to advertise their sites. A lot, if not all, affiliate marketers use this tool because they all do PPC advertising for their landing pages. So, in essence, we’re going to be using this to see how much they would be potentially paying for each click-through if their ad ends up showing up on our blogs.

Of course, these keyword ads are just an estimate on how much each click-through is worth but it’s not always accurate. But at least you can focus on having some of those targeted keywords show up on your blog. If you check out those keywords I used, they range anywhere between $1.00 to $3.00 per click (see screenshot below) which is definitely worth it.

Google Traffic Estimator screenshot

Now, how do we actually get those keywords to show up?

If you use those keywords enough, they should be automatically detected and show up but sometimes it doesn’t. So, you want to tell Google to target those keywords when they crawl your site so you can have those ads show up. To do that, all you have to do is put this code around your keyword:

<!– google_ad_section_start –>
Make Money Online
<!– google_ad_section_end –>

Though, keep in mind, this does not go over instantly and may take a few days or even weeks to actually get crawled and show up. I did this with one of my niche HTML sites and it took 2 or 3 days I believe.

Now if nothing shows when you enter your keyword into the Traffic Estimator, that probably means those are pretty low paying keywords. In my experience, those keywords are usually chump change like less than 10 cents per click.

I know this is a little more work just to get certain keyword ads to show up but there is a big difference between 1 click for $0.10 and 1 click for $2.50. Now I don’t know about you but I rather have 1 click for $2.50 instead of trying to get 25 clicks for $2.50.

And if you absolutely don’t want to do this for your blog, at least check it out. Who knows? Maybe this will get you into affiliate marketing and PPC advertising for your landing pages!

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Comments

  1. 1
    Work At Home Mom Tara // September 4th, 2008 at 9:23 am

    I had no clue! This is great information.

    Just to verify you mean do it like this…

    keyword, keyword , keyword 3,?

    Work At Home Mom Taras last blog post..Bloghology Magazine Announces 1st Edition

  2. 2
    International Freebies & Contests // September 4th, 2008 at 10:14 am

    The images are not clickable. I’d love to see your examples to try with my blog’s keywords.

    International Freebies & Contestss last blog post..Blog Contest: $300 Cash + Domains

  3. 3
    Jay // September 4th, 2008 at 11:10 am

    Tara – What do you mean? When you type it into the Traffic Estimator? If that’s what you mean, you just want to enter one keyword or term per line.

    Mary – Sorry about that! They’re clickable now!

    Jay

  4. 4
    Work At Home Mom Tara // September 4th, 2008 at 12:32 pm

    You said we would need to put that code around our keywords. Do you mean in our meta tags?

    Like this
    Make Money Online

    Work At Home Mom Taras last blog post..10 Social Wordpress Plugins

  5. 5
    Work At Home Mom Tara // September 4th, 2008 at 12:33 pm

    For some reason it is stripping out the code you showed.

    You said “To do that, all you have to do is put this code around your keyword:”

    Work At Home Mom Taras last blog post..10 Social Wordpress Plugins

  6. 6
    Jay // September 4th, 2008 at 1:01 pm

    Tara – That’s interesting, it’s showing up on my IE. Anyways, I hope this code shows up for you here… it’s:

    < !– google_ad_section_start –>
    Make Money Online
    < !– google_ad_section_end –>

    Jay

  7. 7
    Work At Home Mom Tara // September 4th, 2008 at 1:10 pm

    OK.. Where does that code go? In our meta tags?

  8. 8
    indocontest // September 4th, 2008 at 7:39 pm

    Nice info jay,
    Gonna try this.

    indocontests last blog post..IndoContest Being Highlighted at AdSpheres

  9. 9
    indocontest // September 4th, 2008 at 7:40 pm

    Sorry for double comment.
    Forgot to subscribe to comment. ;)

  10. 11
    Jay // September 5th, 2008 at 8:38 am

    Tara – It depends if you want to do it for your entire blog or just a particular post. For instance, if you do it for a particular post/page then just put that code around a keyword/phrase/term in the html section that you want to focus on.

    Hope that explains it?

    Jay

  11. 12
    Andy T // September 5th, 2008 at 7:44 pm

    You said concentrate on high pay keywords. But… you have no ideas on the topics of the high pay keywords. Still no use at all!(for me)

  12. 13
    Free Directories // September 5th, 2008 at 11:38 pm

    Great post about Adsense Traffic Estimator. It’s an excellent gauge of how much a click will cost. Just remember that Adsense normally pays much lower then what advertisers pay on Google Search.

    The section targeting information is great too. I had to use this on one of my sites to exclude an affiliate link. It took Adsense a couple weeks to modify my ads, but all is good now. :)

  13. 14
    Norhafidz // September 6th, 2008 at 4:05 am

    Thanks, another knowledge well learned today :)

  14. 15
    Sell Porn Make Money // September 7th, 2008 at 10:24 am

    interesting concept. I might have to give this a shot.

    Sell Porn Make Moneys last blog post..3 Things You Must Have To Build Your Porn Empire

  15. 16
    kouji // September 11th, 2008 at 4:27 am

    that’s a great tip, the whole being able to tell google what keywords you’d like the ads to relate to. i’ve been suffering through totally unrelated ads on my blog for some days now. i’ll have to give this a try.

  16. 17
    Missy (from G34 Media) // September 13th, 2008 at 9:58 am

    I’ve always been afraid to mess with Adsense. In the sense that since im not savvy with code or HTML, i’m afraid i will screw it up and then get banned.

    Big G has me all paranoid. LoL. Sounds like a good idea, but am not sure i will try it.

    Missy (from G34 Media)s last blog post..3 Column Wordpress Theme, Meet Mandigo

  17. 18
    Jay // September 13th, 2008 at 10:00 am

    Missy – LOL! Don’t be scared of Google, they don’t bite! But if you need help with anything with html or whatever, hit me up with an e-mail!

    Jay

  18. 19
    Hye Munar // September 17th, 2008 at 4:59 pm

    Thanks for the tip about Google Traffic Estimator. I have bookmarked your page and read it further later. Kinda sleepy now and stressed a bit. So I will read it once I am refreshed so I can learn it more.

    Thanks.

  19. 20
    Turkey Property // November 13th, 2009 at 1:54 am

    We can also use Traffic Estimator to see how much it cost to get in top in google, or to beat competitors keywords!

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