I’m not trying to bad mouth Entrecard because I believe it was a great way of getting introduced to new sites and meeting great bloggers I probably would have never met before. But I don’t like the fact that there are people who rely so heavily on it for visitors that if there were no Entrecard, they would have no visitors.
Personally, I haven’t been using Entrecard as much as I did before. I used to drop 100-250 cards a day but I stopped doing that because I didn’t want to be a chain dropper like most. I started to take time to read people’s articles and if it interests me enough, I would leave comments.
Why did I stop you ask? Well, it was bringing in a LOT of junk traffic. Check out this quick screenshot I took of my stats. (You can click on it to make it bigger)
As you can see, Entrecard referrals bring in decent traffic but notice how they spend about 30 seconds on my site (and I would say that’s being generous) but look at the bounce rate. Over 90%!!!
Now I understand my blog is currently not set up to have a low bounce rate but over 90% is just unhealthy. My current overall average is in the low 60’s, but I can almost guarantee you that if I got rid of Entrecard completely, it would be even lower.
So after my extended break from Entrecard, I decided to log back in to actually see what’s been going on. (I was only logging in before to accept ads) I’ve noticed there are some people who have their ads cost over 500 for one day. Of course, I’m a curious-minded person so I checked out a few of these sites, not just the ones that cost 500+ credits. And without putting any names out there, I checked out their stats and I’ve noticed that a lot of people have decent Alexa ratings (even though Alexa ratings really doesn’t say much but I was almost impressed).
After looking even further into it, a bunch of these sites have like 90% of their traffic coming from Entrecard. So, I guess that’s how you can manipulate Alexa ratings, huh? Maybe I should start dropping like crazy to get artificial traffic!
Yes, my curiosity sometimes gets the best of me so I decided to explore even more. I started visiting sites so I can discover new blogs and meet new people that might catch my interest like how I did when I first signed up. And yes, something caught my interest… the fact that people are just now starting to realize that if there was no Entrecard, then they would have no visitors.
And some people mentioned they were going to stop dropping like crazy and I almost praised them for it.
Oh, I had participated in this mini discussion that this blogger’s advertiser decided against placing their ad on his space because his bounce rate was so high and that they noticed a bunch of traffic was coming from Entrecard droppers. Well, doesn’t that just suck? I guess they didn’t want the artificial traffic like most, huh?
So, you don’t have to drop your Entrecard on me if you’re expecting me just to return the favor. Drop your Entrecard on me because you like my site, my content or even if you hate it but you read my article(s).
But please don’t think I’m just going to your site to drop, drop, drop… I will go to your site to at least read a post, skim through your site or even comment.
I’m just hoping, instead of just dropping and dashing, you’ll do the same!
*I wasn’t even going to post this but I had to get it off my chest*